Watch JIMMY Make A 'Blockbuster Album'

JIMMY is back in the studio recording a new album and he's invited the world to watch. Following last week's announcement that "Eve and him were making a blockbuster," JIMMY has shared a trailer for an upcoming reality series titled The JIMMY Show where fans, haters & spectators can follow the creation process weekly, exclusively on his platform Zulak. In the trailer, we get clips from creators & Hip Hop journalists including NPR, Anthony Fantano of TheNeedleDrop, BlackySpeakz & more commenting on the recent conversation surrounding Hip Hop's decline in popularity. We are also flashed screenshots of YouTube, X (formerly Twitter) and Reddit comments from users around the world sounding off on the topic before the artist interjects saying "Alright. I guess I'll go save Hip Hop." As the voiceover in the trailer suggests, JIMMY has set his sights on creating a project that "changes the landscape of music in general & brings excitement back to Hip Hop." This isn't the first time JIMMY has let spectators into his process as he's already released a 4-part docu-series titled *GHETTOLAND that accompanied an album of the same name back in 2022.

Last week, the artist shared a photo of himself during a recording session at Spotify's Los Angeles headquarters on Zulak, his new streaming & social platform. The caption for the photo reads "it's that time again— one more before '24." With the final quarter of 2023 approaching and Hip Hop reaching an all time low in excitement & creativity, JIMMY appears to be laser-focused on sharing a project that cuts through the noise before the year is up.

JIMMY's previous album DO WHAT MAKES YOU HAPPY was released on April 14th following the release of the trailer on his Instagram and the announcement of the release date and cover art. He also shared a new website bearing the same name. Coming off the successful self-release of his previous album *GHETTOLAND back in December, JIMMY hopes to complete the mission he started and establish himself as a notable artist. Check out the trailer below.